Gather Strength at Industry Grand Event, Demonstrate Cold Chain Core Competitiveness | SERVICE Successfully Exhibits at the 34th Shanghai International Hospitality Equipment & Supply Fair

At the booth, SERVICE set up a professional product display and experience zone featuring core equipment tailored for hotels, restaurants, bakeries, cold drink chains and central kitchens. The exhibited products cover six major categories: UPRIGHT REFRIGERATOR, COUNTER REFRIGERATOR, BLAST FREEZER, CAKE SHOWCASE, ICE CREAM MACHINE and matching ICE CREAM SHOWCASE. The complete product portfolio fulfills all refrigeration demands of catering stores, ranging from raw material storage and low-temperature quick freezing to dessert display, ice cream production and retail. The company’s R&D and sales team remained on-site throughout the event, providing one-on-one product introductions for visiting distributors, purchasing managers of catering chain brands, hotel engineering contractors and overseas foreign trade merchants. Professionals elaborated on core advantages including precise temperature control, low energy consumption, durable easy-to-clean structure and customized non-standard solutions, demonstrated equipment operation effects on the spot, and offered targeted product selection plans for businesses of all scales.

Boasting stable and reliable refrigeration performance, user-friendly appearance design and cost-effective value, SERVICE’s full range of exhibits became a major crowd magnet at the venue with an endless stream of visitors for consultation and negotiation every day. After on-site product trials, numerous leaders of domestic chain bakeries, western restaurants and tea brands highly praised the temperature stability and display effects of CAKE SHOWCASE and complete ICE CREAM equipment packages. Operators of catering central kitchens and fresh food suppliers focused on bulk procurement plans for UPRIGHT REFRIGERATOR, COUNTER REFRIGERATOR and BLAST FREEZER. Overseas buyers from Southeast Asia, the Middle East, Europe and the United States actively collected company brochures and held in-depth talks about long-term foreign trade cooperation and OEM customization, with many reaching preliminary cooperation intentions on site.

This exhibition served as a vital platform for SERVICE to showcase brand strength and connect with high-quality clients across domestic and global markets. During the fair, the company witnessed robust market demand for high-quality commercial cold chain equipment and collected abundant valuable market feedback. For years, SERVICE has devoted itself to the R&D, production and customized service of commercial refrigeration equipment. Focused on upgrading fresh-keeping, freezing and display equipment for the hospitality and catering industry, the brand balances practicality, energy efficiency and commercial aesthetics, committed to delivering stable and high-efficiency cold chain supporting equipment for catering operators worldwide.

Though the exhibition has drawn to a close, the journey of cooperation marches forward. Moving ahead, SERVICE will continuously leverage accumulated technological expertise to optimize its product matrix and upgrade customized service systems. Relying on the business bridge built by the Shanghai Hospitality Fair, the company will further expand domestic and overseas sales channels. With premium products and professional services, SERVICE will repay the trust and support from new and long-term clients, joining hands with industrial partners to seize new opportunities for high-quality development in the commercial cold chain industry.